Tienne
print
Tienne is a small multiple retailer comprising of three design led gift shops in the North West. The Company wanted high profile printed material to assist with the marketing of its shops to the local area.
Their brief was for MarbleMedia to design and produce promotional print which was as good as anything produced by larger retailers.
The Idea
design a full colour brochure allowing customers to view the extensive ranges available, whilst exploiting national brands such as Pilgrim, Police, Storm offered by Tienne.
emphasise within the text – contemporary – innovative – unique – choice.
print ‘teaser’ cards for distribution to nearby hotels and businesses attracting people with exclusive offers.
create a direct mail campaign evoking thoughts of an ‘exclusive’ club encouraging people to sign up to Tienne’s customer database.
The Result
Tienne have monitored the marketing results of the printed promotional material and were astounded at the response rate of both new and old customers.
Joy from Tienne had this to say:
“ MarbleMedia really understood our needs and actually helped us to save money on our usual advertising costs. I have seen an increase in turnover in all our shops as a direct result of the campaigns.”